AdagioX is Using Online Video to Enrich Music Programs
This Minneapolis-based organization offers live and on-demand music resources that are personal, flexible, and scale to meet the needs of any music program.
- Expos
- Live Streams
- VODs
Challenge
AdagioX aims to do three main things using a grassroots streaming service :
– Reliable OTT streaming
– Wants to offer students a way of looking and learning music
– Need an online video platform with high bandwidth
Many classes and workshops related to the arts, especially orchestra music classes, were already unaffordable or inaccessible for many people. Unfortunately, the pandemic made them even more difficult to access since many people experienced financial hardship and instability.
Brock Drevlow, the founder of AdagioX, recognized this struggle in the music community. He and his team sprung into action to find a solution. They set out to create affordable and accessible masterclasses for everyone.
Their challenge is to make these in addition to making music accessible to people on any budget, their program was designed to help create opportunities for students outside of the “big city” where most private instructors, top universities, and conservatory music programs are located.
Solution
AdagioX uses mainly the on-demand video hosting functionality of Dacast. They usually livestream their classes and then make them available on-demand after the stream has ended.
Brock Drevlow, the founder of AdagioX, says, “We hear a lot that music education is dying, but it does not have to be like that, and if music education is presented in a different and more accessible way, this will help music education to thrive in the future, and actually Dacast is helping music education to thrive.”
Since the AdagioX team is producing a lot of video content, Dacast’s tools for organizations are also very important for their operations. Dacast features Folders and Expos tools have been particularly helpful. With Folders, they can create archives and organize their VOD content, and with Expos, they can quickly create immersive video galleries to share with their students.
We hear a lot that music education is dying, but it does not have to be like that, and if music education is presented in a different and more accessible way, this will help music education to thrive in the future, and actually Dacast is helping music education to thrive.
Results
To sum up, the collaboration between Dacast and AdagioX has resulted to :
In order to bring their vision to life, AdagioX needed an online video platform with a large amount of bandwidth. This was important for making their program accessible to the greatest number of students possible. He also wanted to provide a way for students to watch, learn, and gain insight on class repertoire, audition material, instrumental technique, and more.
The scalability was his number one need, and Dacast was the company that suited his necessity, making it possible to scale and grow along the way without experiencing drastic jumps in price between plans. Reliable OTT streaming was also a must.
As Brock compared solutions, he found that many companies charge per membership or subscription, but, luckily, this was not the case with Dacast.
Ultimately, they decided to go with Dacast. AdagioX has been using Dacast since they launched their business. With the support of our platform, they’ve successfully grown the number of students and schools that they serve.
About AdagioX
AdagioX was founded in July 2020 to promote cultural music education at an affordable price. This innovative music education company offers masterclasses and lecture programs geared towards supporting students and school music programs. More specifically, AdagioX’s programs are designed to help directors develop their programs to improve students’ skills.