Not so long ago, HD was the gold standard in video quality. Everyone was clamoring to get the latest HD television or smartphone with an HD screen and camera. Then came full HD, and creators upgraded their recording setup to pump out videos at 1080p, but soon, even that wasn’t enough. Sharp images weren’t enough […]
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Video monetization platforms continue to create a variety of new business opportunities as skyrocketing growth has normalized into the widespread adoption of live streaming video in every format on every device. Streaming research shows that digital video ad spend is projected to reach $72 billion in 2025, a 14 % increase over 2024, and will […]
Over the past several years, the internet has become more accessible and online paywalls more secure. Combined with consumers’ appetite for convenience, this has propelled eCommerce—and now its next growth engine: live commerce. In 2025, analysts project global live-commerce GMV to reach approximately USD 169 billion, with Asia (especially China) leading the charge and the […]
Live streaming in 2025 is more competitive than ever, and something as simple as your live video file format can make or break your event. The format you choose will not just decide whether your video plays, but it will directly impact the streaming performance, viewer experience, and ultimately, the return on investment you get […]
A solid video monetization strategy presents a tremendous opportunity for today’s broadcasters. Organizations of all sizes are using live streaming, video on demand, and OTT technologies to distribute content quickly and effectively while generating revenue at the same time. The market is shifting rapidly: CTV and FAST channels have grown over 40 percent in viewership […]