2019 has been a major year for the live streaming industry. We’ve seen acquisitions, market shifts, and technological innovations. Every video streaming platform is becoming more capable than ever. At the same time, some of the big players have taken steps to differentiate themselves from the competition This updated article will review some of […]
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As industry magazine Streaming Media puts it, “we’ve seen the meteoric rise of streaming video across every aspect of modern work and entertainment.” It’s only by looking backward that we can truly appreciate how rapid this rise in video streaming has been. In fact, 15 to 20 years ago, the online video didn’t really […]
In today’s highly digital world, publishers have a lot on their plates already. Content, marketing, metrics, contracts, monetization–and the list goes on. In recent years, online video has grown explosively. Relatedly, with video streaming rising 72.4% between Q1 2018 and Q1 2019, publishers today have even more to keep track of. As a result, […]
Still, a relatively new video distribution approach, Over The Top video (OTT) continues to push the big dogs—cable and broadcast TV—towards the fringes. With Netflix an early adopter of this trend, OTT video providers have exploded in numbers in recent years. Amazon, Apple, and dozens of other major companies have explored this approach. For example, […]
Video has a reputation for being difficult. And live streaming video is no different. After all, it’s a complex topic. I’m an expert, and it still sometimes seems like magic to me. In essence, photons hit a tiny digital sensor and are converted into digital signals. Those signals then pass through cables and via […]