By 2032, the live streaming industry is projected to reach $520.7 billion up from $70.2 billion reached in 2023. The video industry is exploding and thousands of businesses are getting involved or mobilizing to do so. This blog will share professional tips for pay-per-view video monetization. Overall, 51.9% of marketing professionals worldwide name video […]
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Thanks to the internet, the modern media industry is exploding. People are watching more videos than ever before. Traditional broadcast TV is declining. And smartphones, connected TV, and browser-based viewing are booming. To serve this need, businesses are increasingly investing in online video. And to deliver that video, OTT businesses need rock-solid enterprise video content […]
Today, OTT content management systems (CMSs) are to TV and cable what search engines are to libraries. This massive shift in technological advancement has made it easier for broadcasters and viewers. On the viewers’ side, OTT (over-the-top) platforms give them more control and options over what they watch and how. For example, with an OTT […]
Since the pandemic, live streaming has seen unprecedented growth. Through social media platforms including Facebook Live, YouTube channel, and others, companies and more have successfully pivoted to offer their customers live streams in the form of live events. This has created a new audience who have become accustomed to streams like live video, product promotion, entertainment, […]
Online video content has a whopping 92% audience reach around the globe. That includes everything from music videos to tutorials to marketing content. Part of the reason we’re so attracted to video content is because of its story-telling element. Historically, storytelling has been our preferred means of communication. It’s always been a binding force for us, […]