Brightcove has long been a leader in the video hosting and streaming space, helping businesses deliver high-quality content to their audiences. But with evolving technology and diverse business needs, it’s worth exploring what other platforms have to offer. The online video streaming industry is growing fast. The live streaming industry alone is expected to be […]
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Over-the-top (OTT) platforms are becoming a bigger part of the media space. They are crucial in conserving bandwidth and enabling the changes in traditional media by distributing content directly to viewers. There has been a noticeable growth of OTT platforms in recent times. The main proof is the fact that, since 2010, the pay TV […]
Over-the-Top (OTT) advertising is transforming how brands connect with audiences. It’s been leading the change in the digital-first world, but what exactly is OTT advertising? Simply put, it’s a way for brands to reach audiences through over the top streaming platforms while bypassing traditional cable or satellite TV providers. Think of the ads you see […]
In 2024, the best way to livestream an event involves utilizing advanced technology and user-friendly platforms. This ensures a seamless experience for viewers. Live event broadcasts offer businesses and broadcasters the opportunity to engage with a global audience in real-time. Hosting a live stream can boost brand visibility, drive real-time interactions, and provide valuable analytics […]
Television and radio have been slowly dying out, and streaming over the internet has taken their place. Although consumers are cutting the cord on their connected TV cable and are abandoning traditional radio, there is still a demand for linear broadcasting. OTT broadcasting is giving people access to the style of streaming that they are […]