Television and radio have been slowly dying out, and streaming over the internet has taken their place. Although consumers are cutting the cord on their connected TV cable and are abandoning traditional radio, there is still a demand for linear broadcasting. OTT broadcasting is giving people access to the style of streaming that they are […]
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The quality of online video streaming plays a massive role in the viewer experience. When streaming quality is compromised, OTT (Over-The-Top) platforms face potential revenue losses of up to 25%. To address this, cloud video encoding and cloud transcoding have emerged as critical processes for broadcasters aiming to deliver high-quality streams efficiently. Cloud transcoding, in […]
Nobody wants low video streaming quality. Buffering, lagging, and low-resolution viewing on any video stream can ruin the experience. This is especially true for live videos, where live stream quality is more easily distorted by factors such as a poor internet connection, streaming software, and low video bitrate. And for brands looking to connect with […]
It’s no secret that China is heralded as one of the biggest markets for nearly everything. And it’s no different when it comes to streaming events. In fact, the Chinese live-streaming market is expected to grow from 700 billion Yuan ($103.19 billion) in 2023 to 2,100 billion ($309.57 billion) in 2026. If you have a […]
If the events of 2020 showed us anything, it was that technology truly has the power to bring people together, even when there are hundreds of miles between us. Live streaming allowed us to experience events we couldn’t attend in person and enjoy them as if we were actually there. That includes religious sermons and […]