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The way we connect has transformed over the years, and virtual events have become a cornerstone for sharing information, building communities, and celebrating milestones across the globe. As we approach the 2024 holiday season, there’s no better time to plan a virtual live-streaming event that brings people together no matter where they are. Whether you’re […]

Over-the-Top (OTT) advertising is transforming how brands connect with audiences. It’s been leading the change in the digital-first world, but what exactly is OTT advertising? Simply put, it’s a way for brands to reach audiences through over the top streaming platforms while bypassing traditional cable or satellite TV providers. Think of the ads you see […]

The holidays are approaching fast, and this year, the festivities are shifting toward a blend of virtual and hybrid experiences. Events like Christmas Eve, Christmas Day, New Year’s Eve, and Hanukkah now combine in-person traditions with accessible online streaming, allowing everyone to participate regardless of location. Hosting live-stream holiday events can be a daunting task, […]

When it comes to live video streaming for professional use, there is so much to know. However, since a top professional-grade live streaming platform is a powerful broadcasting tool that solution providers update regularly, it isn’t easy to find reviews and comparisons that include all the information you need.  Also, considering the sheer number of […]

The way we consume entertainment content, particularly video, has changed drastically over the last decade. The number of people turning to the internet for news, livestreaming, entertainment, education, and more has skyrocketed. The OTT platforms market is powered by over-the-top (OTT) video technology. The OTT video services market is consistently rising, predicted to be  worth $247 billion by 2027. Businesses are hopping […]