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A solid video monetization strategy presents a tremendous opportunity for today’s broadcasters. Organizations of all sizes are using live streaming, video on demand, and OTT technologies to distribute content quickly and effectively while generating revenue at the same time. With traditional cable and satellite networks rolling out their own video subscription plans, it can feel […]

Over the past ten years, the number of people accessing the internet in China has increased fivefold. As you might expect, such strong growth has led to an explosion of Chinese streaming platforms and online video hosting in China.  In 2023, over 1 billion Chinese viewers watched videos online on Chinese streaming platforms. This number […]

Video monetization platforms continue to create a variety of new business opportunities as skyrocketing growth has normalized into the widespread adoption of live streaming video in every format on every device.  Streaming research shows that video ads grew by 46% last year, with live content doubling its market share. Not to mention that online viewership […]

Online learning has become more important than ever. It gives students the opportunity to attend their dream school, even if the physical location makes it difficult for them to attend classes on-campus. This is especially true for students in China who want to attend schools far from home in countries like the United States, Canada, […]

Video technology continually progresses. Online videos have a reach of 92% of people worldwide. As we continue to watch more digital video files online in the form of content and coinciding with this rapid technological development, video encoding continues to change. In this post, we cover everything you need to know about video encoding for […]