Search Results for: live streaming

We live in a world where advertising is all about being “top of mind” for your customers. But at the same time, people are tired of TV ads and annoyed by web ads. So, just how can you still build awareness of your business in today’s increasingly digital world? In a nutshell, by live video […]

Since the pandemic, live streaming has seen unprecedented growth. Through social media platforms including Facebook Live, YouTube channel, and others, companies and more have successfully pivoted to offer their customers live streams in the form of live events. This has created a new audience who have become accustomed to streams like live video, product promotion, entertainment, […]

Over-the-top (OTT) technology is shifting the way broadcasters distribute content. By bypassing the constraints of traditional media networks, OTT platforms offer better access to the content audiences want and allow them to access it at their leisure. What is OTT streaming? It is all about providing viewers with the specific content they want. OTT streaming […]

Technology is constantly evolving, and the quality of technology you possess can make or break your content’s success. When it comes to video streaming formats, you have two major choices today: MKV or MP4. But which one to choose? Streamers, broadcasters and professionals often have a hard time choosing which format works best for them. […]

What’s the first thing that comes to mind when you think of high quality video streaming? We bet it’s the visual aspect. However, while it should go without saying, the audio is just as important as the visuals. This is why it is important to use the best audio codec to create high quality audio. […]