For most broadcasters, the user experience they provide is crucial because most viewers won’t deal with a poor stream for long. In fact, over half of the viewers will abandon a poor-quality stream in 90 seconds or less. That means one bad stream could be devastating for business. The problem is that most users rely […]
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It’s a fact that we live in a broadcasting revolution where the way people consume sports has fundamentally changed. While traditional TV still plays a role in sports broadcasting, the dominance of streaming platforms has revolutionized the industry. As we move into 2025, an ever-growing number of fans are turning to OTT (over-the-top) platforms for […]
Choosing the best video codec for website streaming is essential for delivering high-quality content. The best codec for video today is typically AV1. Offering superior compression, it’s the best video encoding choice for bandwidth optimization without compromising quality. However, there are more great codecs. H.264, for example, remains popular due to widespread support. With that […]
Online video is expected to have an audience reach of 92% of all internet users in 2025. Live streaming is expected to account for a sizable proportion of this traffic. In fact, industry insiders are calling this the “video first” revolution. Visual content is on the rise, and businesses that don’t invest in video now […]
The decline of traditional cable TV continues and the over-the-top (OTT) video industry continues to climb. By the day, more and more people are switching to streaming media content over the internet. Apple TV, Amazon Prime Video and other sorts of streaming technology is increasingly commonplace, all vying to create a tailored experience for users. […]