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OTT video is exploding in popularity. In the past, video streaming solutions like Netflix were pioneers. Today, they have grown into massive business entities. Many others have entered the field, including HBO, Amazon, Disney—they’re all doubling down on OTT video. With good reason. People are increasingly cutting their cable TV cords and getting entertainment online. […]
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Analytics are statistics or measurements of customer behavior. Typically, businesses use this information to determine what it is people do on their websites. This data is a goldmine when it comes to objective assessments of a business’ strengths, weaknesses, and opportunities. Specifically, this article examines video analytics provided by an OVP or online video […]
We are proud to announce that Dacast is now part of the SRT Alliance! The SRT Alliance brings together the top players in the online video streaming industry to develop low latency streaming solutions. We’re excited about joining this group, representative of cutting-edge technology! We’re also looking forward to the ways this new partnership […]
Are you broadcasting a video for the first time? Wondering which file format is the best and most compatible with all devices for streaming video hosting? With all of the available options, it can be challenging to decide which file format works best. And that’s where we come in! At Dacast, we recommend MP4 video […]
Are you taking advantage of video? Companies that use video are growing their revenue 49 percent faster than those that aren’t. That’s a stunning statistic, and it points to the importance of centering online video in your marketing strategy. Any video strategy needs robust delivery, which is why many businesses use a content distribution network (CDN). […]