Television and radio have been slowly dying out, and streaming over the internet has taken their place. Although consumers are cutting the cord on their connected TV cable and are abandoning traditional radio, there is still a demand for linear broadcasting. OTT broadcasting is giving people access to the style of streaming that they are […]
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The quality of online video streaming plays a massive role in the viewer experience. When streaming quality is compromised, OTT (Over-The-Top) platforms face potential revenue losses of up to 25%. To address this, cloud video encoding and cloud transcoding have emerged as critical processes for broadcasters aiming to deliver high-quality streams efficiently. Cloud transcoding, in […]
With video content continuing to surge across all platforms, how you store and manage that content is just as important as the content itself. In 2025, choosing the wrong video storage solution can result in slow streaming, security vulnerabilities, and lost opportunities. But get it right, and your broadcasting game can reach new heights. The […]
When it comes to live streaming, understanding the relationship between bitrate and resolution is crucial for delivering a high-quality viewing experience. Both play significant roles in video quality, but they affect your stream in different ways. Bitrate refers to the amount of data used to transmit a video, while resolution determines the clarity and sharpness […]
Over the past ten years, the number of people accessing the Internet in China has increased fivefold. At the beginning of 2024, China had 1.09 billion Internet users, and this number is continuing to grow steadily. This widespread Internet access allows China’s citizens to consume content in different ways, mainly through video streaming platforms. As […]