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Today, selecting the right video hosting platforms is crucial for businesses aiming to enhance their online presence and engagements. With 88% of marketers saying that video is a powerful part of their strategy, the importance of robust video platforms cannot be underestimated. A professional-grade platform provides essential video hosting services for businesses, enabling seamless corporate […]
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Any marketer will tell you video isn’t just content; it’s a currency. For businesses and influencers, an effective video promotion strategy can drive consumer engagement and retention, which ultimately leads to higher conversions and revenue. With 82% of all internet traffic projected to be video by the end of this year, mastering video marketing is […]
Free ad-supported streaming TV (FAST) is the fastest-growing segment in the OTT landscape. According to TBI, FAST channel revenues are projected to reach $12 billion by 2027 in the US alone. Businesses that ignore this rapidly expanding market are missing out on a golden opportunity. FAST channels can help you reach a massive audience, boost […]
Before we get started, please be sure that you have both a Google Analytics account and an active Dacast account. Linking your Google Analytics to your Dacast account is a convenient way to collect more data on your streaming video traffic and enhance the built-in Dacast analytics. Together, these tools will offer you well-rounded video […]
The influence of traditional media is dwindling. Viewers want more control and options over what they watch. Over-the-top (OTT) content delivery is the alternative taking the world by storm. Hence video streaming via OTT content providers such as Netflix, Hulu, and YouTube TV are more popular than ever. In this ultimate guide, we cover what […]