Zoom became an essential tool at the onset of the pandemic, enabling businesses, schools, and organizations worldwide to stay connected even when in-person interactions were limited. During that time, Zoom experienced unprecedented growth as millions turned to its platform for remote work, education, and socialization. However, Zoom’s success goes beyond the pandemic era; it has […]
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The demand for entertainment is steadily increasing year by year, yet over 80 million US households are on track to cut the cord by 2026 and say goodbye to cable for good. So, if they’re not watching TV, how are people getting their fill of content? They are turning to the Internet and using OTT […]
Over-the-top (OTT) platforms are becoming a bigger part of the media space. They are crucial in conserving bandwidth and enabling the changes in traditional media by distributing content directly to viewers. There has been a noticeable growth of OTT platforms in recent times. The main proof is the fact that, since 2010, the pay TV […]
Over-the-Top (OTT) advertising is transforming how brands connect with audiences. It’s been leading the change in the digital-first world, but what exactly is OTT advertising? Simply put, it’s a way for brands to reach audiences through over the top streaming platforms while bypassing traditional cable or satellite TV providers. Think of the ads you see […]
The internet has proven to be a blessing for ministries, and it no longer limits them to local reach when seeking new members. Instead, many are turning to expand their outreach, making live-streaming church services a cornerstone of outreach and engagement for many congregations. If your church wishes to begin a live-streaming program, investing in […]