The live streaming industry is growing faster than ever. However, some people are still unsure whether or not incorporating professional broadcasting into their business is worth it. We’ve put together the top 115 live streaming statistics that show the growth and current state of the video streaming industry. With these numbers in mind, you should […]
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If you stream video online, chances are you’re using an H.264 streaming encoder, whether you know it or not. In 2025, H.264 remains the most widely supported video codec for live and on-demand streaming. It delivers a solid balance of high video quality and low bandwidth use, making it ideal for everything from 4K live […]
In 2025, OTT video monetization is a key part of how media businesses grow and reach their audiences. The global OTT market is expected to surpass $450 billion, with viewer habits shifting toward flexible, personalized, and often ad-supported streaming experiences. This rapid growth has created new challenges—and opportunities—for content owners trying to choose the best […]
You own your stream, but reach is limited. Simulcast streaming bridges that gap, letting you stream live on multiple platforms without giving up control. Broadcasting from your own site or app gives you branding, monetization, and content ownership. However, this often means you’re speaking to a smaller audience. This is where simulcasting plays the major […]
Many professional broadcasters use live streaming software in addition to their online video platforms. Video streaming software typically provides tools for encoding, transcoding, adding on-screen effects, and more. If you are looking for a no-frills, lightweight tool for broadcast live stream production and other video tasks, you will find FFmpeg very useful. FFmpeg powers professional […]