The video editing software market is exploding, expected to reach $932m by 2025. Choosing the right editing tool can make or break your creative vision. For businesses, that decision is even more crucial – video content plays a crucial role in brand awareness. In fact, viewers retain 95% of a message when they receive it […]
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It’s a fact that we live in a broadcasting revolution where the way people consume sports has fundamentally changed. While traditional TV still plays a role in sports broadcasting, the dominance of streaming platforms has revolutionized the industry. As we move into 2025, an ever-growing number of fans are turning to OTT (over-the-top) platforms for […]
It’s clear that live streaming and broadcasting are the future of entertainment, with more and more people adopting this way of enjoying live content. Currently, 28.5% of people worldwide use the internet to catch their favorite streams. We can freely say it’s the hottest trend in consuming entertainment, and it’s come a long way from […]
Online video is expected to have an audience reach of 92% of all internet users in 2025. Live streaming is expected to account for a sizable proportion of this traffic. In fact, industry insiders are calling this the “video first” revolution. Visual content is on the rise, and businesses that don’t invest in video now […]
Broadcasters face significant challenges in the current digital industry in building scalable video streaming infrastructure. The surge in online viewership in the past year has put immense pressure on traditional streaming workflows. These often struggle to handle sudden spikes in viewers. Buffering, dropped connections, and a frustrating user experience are the results of these issues. […]