Over the last decade, live videos have become easier to do, primarily due to advances in streaming software. Streaming software allows anyone from a newbie to an advanced broadcaster to create live streams easily. In fact, free streaming on social media platforms like Facebook and Instagram has made it even more straightforward. The global enterprise video […]
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Live streaming isn’t just for content creators. It’s a critical tool for brands, educators, churches, remote teams, live sellers, and event organizers. Multi-source streaming helps deliver polished, professional video to global audiences, whether it’s for hybrid events, product launches, or weekly sermons. With 5G, Starlink, and AI-powered production tools now widely accessible, even small teams […]
One of the most engaging ways for any business or company to reach its target audience is with live streaming. With professional live streaming software or platform, companies can produce a high-quality live event and increase viewership and brand recognition. Increasing live stream engagement needs more than a rough plan—it requires strategy. With the right […]
Live video SEO is no longer optional—it’s essential for marketers who want their content to show up in AI-powered search results in 2025. As search shifts toward real-time answers and personalized feeds, platforms like Google’s Search Generative Experience (SGE) and TikTok are becoming discovery engines for live and short-form video. To stay visible, marketers must […]
Live streaming technology has evolved at a breakneck pace, with ultra-low latency protocols like WebRTC and adaptive delivery formats like HLS dominating the conversation. Yet, despite all the innovation, one protocol has remained a workhorse for professional broadcasters: RTMP (Real-Time Messaging Protocol). If you’re streaming live content in 2025, chances are you’re still relying on […]