Online video is a huge opportunity for businesses. What used to be the exclusive domain of television is now widely accessible. Cord-cutting is hitting record-setting levels as consumers acknowledge the end of TV. On-demand platforms, as well as linear live streaming, are now replacing traditional more and more. Recognizing this, businesses are shifting their […]
Search Results for: Monetization and Paywall
As media viewing increasingly shifts from TV to the internet, cord-cutting is becoming dominant. In particular, traditional broadcast media is increasingly shifting to “OTT” (Over-The-Top) content. In this model, it’s the internet that’s delivering media to viewers. For example, research shows that the video streaming industry is will experience revenue growth of 7% in 2020 […]
In today’s world of mobile content streaming, monetization of OTT video content is more relevant than ever before. In recent years, mobile streaming solutions have drastically changed how we consume video. And today, this trend has no visible end in sight. In fact, we’ve seen a 100+% year-over-year increase among people watching videos daily […]
Starting a few years ago, young millennials (ages 14-25) began watching more video on digital devices than on television. That was a watershed moment for the streaming video industry, and that momentum continues today. Digital video is the rising star of the entertainment world, and video streaming solutions are an integral part of that boom. This […]
The online video industry is in a state of flux. As technologies mature, the market is reaching a point of saturation. We’ve seen many unique streaming solutions being created in the last few years. And today, new live OTT streaming service providers continue to pop up. However, we’re also seeing the beginnings of inevitable market […]