GoggleOutlet & Live Product Broadcasts

Google outlet aims to do three main things using a grassroots streaming service:

   – Broadcast a live stream

   – Professional broadcasting

   – Boost product marketing

So 3 challenges emerge from everything he’s looking for, the first that to find a low cost solution, the second that to connect with a global audience (CDN?) and the last is to increase merchandise sales.

The main solutions that Dacast has been able to offer Google Outlet are :

   – The “Pay As You Go” Event plan (Paywall)

   – Worldwide server network (CDN)

   – VOD embedding

Using Dacast’s video streaming services, GoggleOutlet found flexible and affordable streaming

Daniel Frieling, GoggleOutlet.com says “I tried three different platforms without success before finding the perfect solution: Dacast.” 

 “Dacast’s pricing model is 1,000 times better than anyone else’s!”

GoggleOutlet, with Dacast’s worldwide server network connection, has reached viewers in big ski active countries they could not have reached otherwise. GoggleOutlet was able to livestream the fundraising concert without having any advertisements, only promotion of GoggleOutlet and other concert sponsors. They are planning to add more live streams this upcoming year and are excited to continue to use Dacast. In addition, videos are now presented on their website displaying the value of their great products.

This has been driving more sales at GoggleOutlet. They are also planning on recording training videos, in joint effort with a world-renowned ski coach, to take advantage of Dacast’s Paywall service. They could charge viewers on a pay-per-view or subscriber base to stream the training videos.

In summary, the result of the collaboration for GoogleOutlet is : 

   – No interruption to advertising

   – Increased revenue

   – Increased website engagement

GoggleOutlet sells premium quality ski and snowboard goggles and other sports equipment. They also sponsor the North Country Hardship Fund fundraiser in New York. 

In 2014 GoggleOutlet helped promote this annual fundraiser by providing a live stream of this concert. Those who were part of this group, but could not make it to the fundraiser, could watch it live through Dacast.