Category Archives: The video experts blog

RTMP (Real-Time Messaging Protocol) – How It Works & Why It Still Matters for Streaming

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Real-time messaging protocol (RTMP) is significant in the world of streaming today. The RTMP protocol provides fantastic video quality for online video broadcasting. With RTMP, you can stream video and audio data with the quality viewers today expect. Whether you’re a seasoned live streamer or new to online broadcasting, RTMP can enhance your performance and authority. […]

What is Video Latency? The Definitive Guide for Broadcasters

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Video latency is a major aspect of live streaming over the internet. It is a technical measure that affects the viewing experience of your stream. There are several technical components that contribute to video latency, so the latency of your stream will depend on the strength of your streaming setup. In this post, we’re going […]

OTT Deployment in the Cloud – What Broadcasters Need to Know in 2025

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Broadcasters face significant challenges in the current digital industry in building scalable video streaming infrastructure. The surge in online viewership in the past year has put immense pressure on traditional streaming workflows. These often struggle to handle sudden spikes in viewers. Buffering, dropped connections, and a frustrating user experience are the results of these issues.  […]

Your Guide to the Best Live Streaming Equipment [2025 Update]

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Video content has become a growth staple for many organizations in most industries. Research shows that video content will account for 82% of all consumer internet traffic by 2025. Furthermore, 85% of marketers credit video as an effective online marketing tool. It’s no wonder, then, that streaming events and connecting with customers via a popular […]

Best 20 Live Streaming Software: Comparison Guide for 2025

Over the last decade, live videos have become easier to do, primarily due to advances in streaming software. Streaming software allows anyone from a newbie to an advanced broadcaster to create live streams easily.  In fact, free streaming on social media platforms like Facebook and Instagram has made it even more straightforward. The global enterprise video […]