Category Archives: The video experts blog

5 Reasons Why Live Streaming Video Is Actually Easier Than You Think

5 Reasons Why Live Streaming Video Is Actually Easier Than You Think Image

  Video has a reputation for being difficult. And live streaming video is no different. After all, it’s a complex topic. I’m an expert, and it still sometimes seems like magic to me. In essence, photons hit a tiny digital sensor and are converted into digital signals. Those signals then pass through cables and via […]

The Impact of Live Broadcasting on Media Companies

The Impact of Live Broadcasting on Media Companies Image

  Modern media companies are adapting to a rapidly changing landscape. In just a few short years, we’ve seen the decline of traditional and cable TV and a corresponding explosion in online video. Today, live broadcasting, also called live streaming, now plays an important role in many media businesses. In our video-dominant world, streaming live […]

Streaming Solutions to Broadcast Live Corporate Events

Streaming Solutions to Broadcast Live Corporate Events Image

  Corporations of all sorts are increasingly choosing to broadcast live corporate events. Today, live streaming and online video are increasingly essential to modern business. Whether for product launches, conferences, meetings, and other functions, companies of all kinds can do live stream their events online. Our modern, interconnected world relies heavily on video. As of […]

Video Monetization: How to Develop a Successful Mobile Video Strategy

Video Monetization

  In today’s world of mobile content streaming, monetization of OTT video content is more relevant than ever before. In recent years, mobile streaming solutions have drastically changed how we consume video. And today, this trend has no visible end in sight. In fact, we’ve seen a 100+% year-over-year increase among people watching videos daily […]

How to Choose an Online Video Platform for Publishers

How to Choose an Online Video Platform for Publishers

  Content publishers are increasingly relying on live streaming video as an important tool in their professional toolbox. According to Publishing Executive magazine, “video has become a standard component of the content mix for media brands.” Companies of all sorts, from traditional media to educational businesses, to entertainment and OTT publishers, stream live video as […]