Category Archives: The video experts blog

Live Stream Video Analytics: Optimization Use-Case for Marketing

Live Stream Video Analytics_ Optimization Use-Case for Marketing Image

  Live video will account for 17% of internet video traffic by 2022. Do that math, and that’s a 15-fold growth since 2017. Clearly, companies are increasingly investing in ways to stream live video as a central element in their business. And relatedly, the more data that decision-makers can access, the better the business outcomes […]

Best Enterprise Video Platform: 2020 Comparison

enterprise video content management

  Large businesses are increasingly choosing to invest in enterprise video platforms. And with good reason. In particular, online video enables businesses to streamline internal communications and training, market products and services, stream events, and more. So, that brings us to the focus of this article: how can businesses start using online video successfully? And […]

Enterprise Video Streaming: 13 Reasons to Invest in Online Video Solutions

Enterprise Video Streaming_ 13 Reasons to Invest in Online Video Solutions Image

  Over the past decade, we’ve seen the transformation of the consumer entertainment marketplace. In particular, TV has declined as online video has exploded. Now, a similar revolution is taking place when it comes to enterprise video streaming. Today, it’s easier than ever to use enterprise streaming video solutions to benefit your business at all […]

6 Reasons Why You Should Use a Video Marketing Platform

6 Reasons Why You Should Use a Video Marketing Platform Image

  According to We are Social, 70% of marketers plan to use video marketing this year. That’s because it’s highly effective. Animoto’s Social Video Forecast suggests that 76.5% of marketers and small business owners are getting results with video marketing. And the right video marketing platform can make all the difference. In this article, we’ll share […]