Category Archives: The video experts blog

10 Creative Adaptations for Fitness-Based Businesses

10 Creative Adaptations for Fitness-Based Businesses Image

  If your fitness business has failed to generate sufficient revenue during government-mandated closures, you’re not alone. In the following article, Best Company shares some adaptation ideas, that gyms across the country have utilized to stay in shape financially and remain engaged with clients for a future return, or both:  take a look!  

8 Steps to Building a VOD Platform with OTT Delivery

8 Steps to Building a VOD Platform with OTT Delivery Image

Streaming on-demand has evolved over the past few years. In fact, every area of home entertainment spending has declined except for online video. For example, advertising on OTT content distributed via smart TVs alone is expected to hit $20.1 billion this year. Many businesses are finding value in creating video on demand (VOD) platforms for […]

How to Create an Effective Video Content Strategy for Your Brand

How to Create an Effective Video Content Strategy for Your Brand Image

There are dozens of routes to go with digital marketing, but video content marketing has proven effective for so many business owners. Videos allow you to bring your content to life in a unique way. It gives viewers an experience that feels more interactive. Photos and written content are great, but videos offer a more […]

Improving Your Business Continuity Plan With Video and Live Streaming

Improving Your Business Continuity Plan With Video and Live Streaming Image

A strong business continuity plan is essential in today’s world. The COVID-19 outbreak of 2020 has proven that. We all knew it was coming, but the effects on business (and daily living) caught nearly everyone by surprise.  Organizations now find themselves scrambling to set up remote teams and adjust to work from home environments. While […]

How to Stream Live Video on a Website

  In the past, broadcasting live video feeds of events were available only to those who could afford expensive television equipment and licensing. But today, all of this is changing. Nowadays, the options for live event broadcasting are varied and more accessible. Among these options is the ability to stream live video on a website–easily […]