Category Archives: The video experts blog

Marketers have become more creative as the world has grown more digital. Live video marketing and SEO are currently two of the top content marketing strategies.  Interestingly enough, the two are being used in unison to create a marketing beast that reaches warm audiences and builds profitable connections.  In this post, we’re going to discuss […]

Professional streaming setups have many moving parts. There the video cameras, online video platforms, and encoders, but there are also many miscellaneous tools used in streaming that are often overlooked. One of these tools is a video capture device. We cover everything you need to know about video capture devices for recording video and live […]

Content streaming services and online video content live streaming continue to grow. As more people have streaming access and live stream their favourite content, businesses are looking for ways to increase their leverage. One method of doing this is by developing their own over-the-top (OTT) platform. With OTT platforms, they can distribute and monetize their […]

The purpose of broadcasting is to bring video content to your target audience. But what if you could stretch the reach of your broadcast and bring your video to more people? With simulcasting, you can reach larger audiences by broadcasting your content on multiple platforms at the same time. Think beyond your video player. Think […]

Live-streaming video content today is essential for growth. Brands and businesses everywhere are connecting with their target audiences and providing more value through live-streaming video. Live-streaming video content is part and parcel of a great marketing strategy. It enables anyone from anywhere to connect with brands and allows them to build a large audience. However, […]