Category Archives: The video experts blog

Video and video live streaming have taken the world by storm. One study found that 80% of people surveyed preferred video streaming to blogs and social media posts. Real-time messaging protocol (RTMP) is the technology driving this trend. It’s the gold standard in live video streaming and is credited with making video and audio data […]

Online video streaming is a booming industry. This type of media distribution is leveraged by brands to help their viewers feel updated and informed. Live streaming, in particular, is often used to make their audience feel they are part of an event. This increased viewer engagement is valuable to countless businesses, schools, and other professional […]

Today’s viewers want complete control over their video streaming experience. That’s why many broadcasters are providing video on demand (VOD) streaming content for their audiences. Choosing a VOD software solution, however, can be challenging. Let’s take a closer look at video on demand platforms and how it differs from live streaming. We’ll also cover the key […]

TikTok has become a household name worldwide. The popular social media platform enables users and organizations to create engaging content and live videos, increase audience engagement, earn money and more. TikTok is so popular that as of the beginning of 2024, there are 900.7 million active users worldwide. Other platforms such as Netflix, YouTube and […]

The amount of TV people watch has been declining for many years. Conversely, OTT (over-the-top) video platforms such as Netflix, Amazon Prime Video, and Apple TV+ have increased. Reflecting this, streaming online videos through these video streaming platforms is expected to perpetually increase between 2024 and 2029 by a total of 936.9 million users, or […]