The way we consume entertainment content, particularly video, has changed drastically over the last decade. The number of people turning to the internet for news, livestreaming, entertainment, education, and more has skyrocketed. The OTT platforms market is powered by over-the-top (OTT) video technology. The OTT video services market is consistently rising, predicted to be worth $247 billion by 2027. Businesses are hopping […]
Category Archives: The video experts blog
Encoders play an important role in maintaining a high-quality live stream. It’s important to understand the difference between software and hardware live streaming encoders so that you have the information you need to choose the best option for your streaming video broadcasts. In this post, we’ll discuss the ins and outs of streaming encoders. We’ll […]
Live camera streaming has become a cornerstone of modern content creation, connecting audiences and broadcasters in real-time like never before. Capturing live events, hosting interactive sessions, and showcasing behind-the-scenes moments offers an unparalleled level of authenticity and engagement. Over half of marketers now use live streaming as their go-to strategy, making it one of the […]
Immersive video is a hot topic as it’s poised to revolutionize many industries and become a part of our everyday lives. The immersive experience already offered is becoming increasingly user-friendly and accessible. It’s only a matter of time before businesses and organizations are using immersive videos to captivate and reach wider audiences than ever. Immersive […]
Providing video content is paramount for any business or organization looking to succeed today. Did you know that 59% of executives report that they prefer to consume information through video than reading text? To go even further, a massive 82% of global internet traffic came from video in 2023. People use online video for everything […]