Live video is now the go-to format for getting attention. It delivers immediacy and connection in a way static posts rarely do, and it seems like most teams have taken notice, with about 89% of businesses now using video as part of their marketing mix. At the same time, the market itself is growing fast […]
Category Archives: The video experts blog
When it comes to live video streaming for professional use, there is so much to know. However, since a top professional-grade live streaming platform is a powerful broadcasting tool that solution providers update regularly, it isn’t easy to find reviews and comparisons that include all the information you need. Also, considering the sheer number of […]
In 2026, video-on-demand (VOD) platforms remain indispensable tools for businesses and content creators – profoundly shaping how global audiences consume media. These platforms offer incredible flexibility, enabling users to tap into vast, on-demand video libraries tailored to their interests and schedules. For businesses, a premium VOD platform provides a channel for engaging customers with high-quality […]
Live video streaming continues to prove a popular medium for watching online content. Millions of viewers prefer the immediacy of live video, making it the premier method to experience events and connect with creators in real-time. A recent study found that live streaming accounts for 23% of global viewing time, and it’s expected to produce […]
In 2026, the way we create and consume content has shifted dramatically. On-demand access, hybrid events, and AI-powered automation are now the norm, not the exception. Whether you’re hosting virtual conferences, streaming live sports, or engaging niche audiences in real time, the ability to record and repurpose your live streams is vital. With platforms like […]