When it comes to live video streaming for professional use, there is so much to know. However, since a top professional-grade live streaming platform is a powerful broadcasting tool that solution providers update regularly, it isn’t easy to find reviews and comparisons that include all the information you need. Also, considering the sheer number of […]
Category Archives: The video experts blog
Video monetization platforms continue to create a variety of new business opportunities as skyrocketing growth has normalized into the widespread adoption of live streaming video in every format on every device. Streaming research shows that digital video ad spend is projected to reach $72 billion in 2025, a 14 % increase over 2024, and will […]
Over the past several years, the internet has become more accessible and online paywalls more secure. Combined with consumers’ appetite for convenience, this has propelled eCommerce—and now its next growth engine: live commerce. In 2025, analysts project global live-commerce GMV to reach approximately USD 169 billion, with Asia (especially China) leading the charge and the […]
In 2025, many broadcasters rely on free and social platforms like YouTube, Facebook, TikTok, and Twitch as their primary home for live and on-demand content. They offer massive reach and zero upfront cost – but also opaque rules, aggressive AI moderation, and ranking systems you don’t control. Your stream might be technically “live,” yet quietly […]
The video streaming industry has evolved dramatically over the past decade. Once a niche space for creative communities, it now reaches hundreds of millions of viewers worldwide—surpassing 29.7 billion watch hours in Q1 2025 alone. Valued at over $108 billion, the market continues to expand, but its foundations are shifting. Following a wave of acquisitions […]