Author Archives: Max Wilbert

Still, a relatively new video distribution approach, Over The Top video (OTT) continues to push the big dogs—cable and broadcast TV—towards the fringes. With Netflix an early adopter of this trend, OTT video providers have exploded in numbers in recent years. Amazon, Apple, and dozens of other major companies have explored this approach. For example, […]

  Video has a reputation for being difficult. And live streaming video is no different. After all, it’s a complex topic. I’m an expert, and it still sometimes seems like magic to me. In essence, photons hit a tiny digital sensor and are converted into digital signals. Those signals then pass through cables and via […]

  Corporations of all sorts are increasingly choosing to broadcast live corporate events. Today, live streaming and online video are increasingly essential to modern business. Whether for product launches, conferences, meetings, and other functions, companies of all kinds can do live stream their events online. Our modern, interconnected world relies heavily on video. As of […]

  Content publishers are increasingly relying on live streaming video as an important tool in their professional toolbox. According to Publishing Executive magazine, “video has become a standard component of the content mix for media brands.” Companies of all sorts, from traditional media to educational businesses, to entertainment and OTT publishers, stream live video as […]

  Online video is the dominant communication medium in the world today. In recent years, businesses of all types have been getting involved in corporate live streaming. In total, the global enterprise video market is expected to reach $40.84 billion by 2022. Do the math, and that represents an annual growth rate of more than […]