Author Archives: Max Wilbert

The online video streaming marketing is growing quickly, and live streaming is making up the majority of that growth. Countless businesses are getting involved in this industry by building their own video streaming platforms. This requires the support of live streaming CDN providers to deliver high-quality video content to viewers in diverse geographical regions. In […]

There are roughly 466 million deaf or hard-of-hearing people in the world today. These people often require closed captions to understand what is taking place in videos.  In many places, accommodating these viewers with captions is a legal requirement. However, many brands are becoming more inclusive and courteous by making their content accessible to a […]

Online video is growing explosively. Hours viewing online video grew 114% in Q1 2018 compared to the same time the previous year. And those numbers will likely continue to rise throughout 2019. In this live streaming industry, countless businesses and organizations are streaming live video to great effect to advance their mission. This article will […]

One-third of all online activity is spent watching OTT video. And with good reason. Video is valuable. Businesses are using online video and live streaming for marketing, internal communications, training, sales, and more. 79 percent of all global consumer web traffic will come from video by 2018. Times are clearly changing. Live streaming is leading the way, […]

  Quality matters when it comes to broadcasting live video streams. Viewers begin to abandon a video as soon as buffering begins. Around 6 percent of viewers leave per second of buffering. One survey found 62 percent of viewers will view a brand more negatively if they publish a poor quality video. There are many different elements to determine […]