Author Archives: Kevin Graham

The cloud is transforming the way broadcasters operate. In fact, many brands are starting to recognize that all-in-one cloud video platforms for live streaming and video on demand (VOD) are more convenient, scalable, and feature-rich than traditional broadcasting technologies. With this in mind, let’s look at what cloud video platforms are, and the key features […]

Quality of experience (QoE) is very important for broadcasters as competition grows tighter in the online content creation space. Luckily, video streaming technologies have been rapidly improving to keep up with demand. In fact, studies show that buffering issues have fallen 41% and picture quality has risen 25% year-over-year. Even with these improvements, companies often […]

While 51% of marketing professionals worldwide see video content as having the best ROI, broadcasters are still looking for ways to maximize the results of live streaming events. It can be costly to produce videos, so it makes sense to keep a recording of these broadcasts for further monetization.  The question is: Can a live […]

More enterprises are moving to the cloud each year. With video content becoming so important, it only makes sense to shift their video hosting and streaming to the cloud as well. That’s why we’re taking a deep dive into cloud video hosting and streaming for broadcasters. More specifically, we’ll take a closer look at what […]

Most consumers expect a sleek website and mobile app design from their favorite brands. Yet many video players are clunky and hinder the web experience. Today’s brands need to use video streaming technologies that automatically adjust to the user’s device to ensure a high Quality of Experience. With this in mind, we’ll cover what responsive […]