Author Archives: Jon Whitehead

Today, live streaming is huge, and it can serve many purposes. Creators and organizations alike can capitalize on its popularity. While some offer paid streaming solutions for events, others stream to establish online communities that build their brand. There are many established streaming solutions. Platforms like YouTube, Facebook and Twitch have amassed large userbases. However, the most […]

Has the following ever happened to you: You’ve got Twitch powered up and are using a top-of-the-line streaming setup with a high-definition camera and a powerful mic. You have a powerful encoder, and your settings are at max, yet it looks like you’re using your grandmother’s flip phone to stream. Your audience is disappointed, and […]

The global live video streaming market is estimated to grow by USD 20.64 billion from 2025-2029. The market is estimated to grow at a CAGR of 16.6% during the forecast period. The rise of this industry has coincided with the growth of the internet and the trend towards virtual event attendance, distance learning, remote work, and […]

The video editing software market is exploding, expected to reach $932m by 2025. Choosing the right editing tool can make or break your creative vision. For businesses, that decision is even more crucial – video content plays a crucial role in brand awareness. In fact, viewers retain 95% of a message when they receive it […]

The numbers are in, and they clearly show that regular TV programming is out, and streaming on OTT platforms is set to replace it. By 2029, the number of global viewers actively using OTT services will likely reach and exceed 4.9 billion.  The popularity of OTT platforms is obvious. Why wait to watch an episode […]