Author Archives: Elise

Business Video Hosting Platforms vs. YouTube

business video hosting platforms

In today’s world, YouTube is the dominant social video platform. In some cases, this consumer-grade platform can be a good choice for easy video hosting. However, it’s not right for everyone–and especially when it comes to professional video hosting and streaming. As a result, businesses often choose professional video hosting platforms, which is the focus […]

6 Easy Ways to Increase ROI for Your Online Training Videos

The eLearning industry is booming. Educational video is one of the fastest-growing categories of digital media. Globally, the number of students enrolled in higher education has more than doubled since the year 2000. Young people today are “digital natives” who desire their education in a digital format such as online training videos. This blog will […]

Ebook: Video Monetization Guide

Video Monetization Guide

Businesses are generating considerable revenue from their video content. Online video monetization has exploded in the past decade, and the video streaming market is predicted to be worth $70.5 billion by 2021. The OTT (Over the Top) industry accounts for a large part of that market, delivering traditional TV-style and movie content online to viewers […]

Success Story: How JustBats.com Use OTT Video to Engage Users

JustBats.com began as a small brick and mortar sporting goods store based out of Kansas City, Missouri. After placing their first internet order in 1997, the company officially launched online in 2000. Since then, the business has grown into one of the largest online U.S. retailers of baseball and softball bats. Today, JustBats.com is a […]

Success Story: Pre-chewed Politics Growing Business With Online Video Lessons

Pre-chewed politics Case Study

Pre-chewed Politics brings A-Level Government and Politics alive! The team pioneered the flipped classroom model in the UK. With this model, students can learn flexibly and at their own speed at home, while teachers can make the most of class time by encouraging debate and deepening understanding. Pre-chewed Politics: From Concept to Success Story The […]

Ebook: 7 Key Considerations for Growing Your Video Streaming Business

Grow Video Streaming Business EBOOK

Modern businesses across diverse industries and sectors are increasingly reliant on online video. Whether for education, marketing, and branding, live event coverage, or online training, video has become central to most businesses today. However, to ensure high-quality content and reliable delivery to global viewers, many professionals will need to choose a business-oriented video hosting platforms. […]

Top 5 Online Video Platforms for 2019

online video platform top 5 comparison

As you’re likely aware, mass media is in the midst of a revolution. A key element in this is the proliferation of the online video platform. Starting in 2015, millennials ages 14-25 began watching more digital video than television. In recent years, these trends have only accelerated. Today, almost two-thirds of people ages 18-34 watch […]

Success Story: How Gresham College Provides Free Education For Millions With Online Video Courses

Gresham College case study

Gresham College has provided free public talks within the City of London for over 400 years. Founded in 1597, the college is London’s oldest institution of higher education. Today, Gresham College uses online video, with an online video education platform, to extend its reach and provide free education to all. Online Video Courses: Making Education […]

Success Story: How TopGolf’s Lively Atmosphere Comes Across Through Online Video

TopGolf Case Study

Not your typical golf facility, TopGolf is an innovative golf experience that combines friendly competition with games, food, music, and fun in a party-like environment. Although golf has traditionally been popular with older crowds, and mini-golf is popular amongst families, TopGolf was conceived as a way to make playing the game of golf more appealing […]

MediaMelon Powers Real-Time OTT Analytics for Dacast

Media melon & Dacast

Online video platform provider Dacast chooses MediaMelon’s SmartSight solution to provide actionable data insights to its customers San Francisco, CA – March 19, 2019 – MediaMelon’s SmartSight analytics solution for over-the-top (OTT) video was selected by Dacast, the Streaming as a Service™ platform, to provide upgraded analytics capabilities about its live and VOD streaming solutions. […]